Posts Tagged ‘presentation style’

Oops! Wrong presentation style!

If you read this blog regularly, you know that I usually talk about presentation training, public speaking training and presentation style. Today I’m going to talk about presentation style, but not how it relates to presentation training. Interestingly though, the presentation style I’m talking about makes a very strong statement.

Outsourcing limits define themselves

Sometimes outsourcing makes sense and I don’t intend to get into a discussion of the morality of shipping jobs offshore. But sometimes the benefits can come back to bite us. Take, for example, the response my wife got when she sent the following query to Toronto’s Globe and Mail, which bills itself as Canada’s National Newspaper:

The Query

“Hi:  For the second time in the past month, I have been unable to locate a print article from your paper, online.  I was hoping to share the article with others….is there something I should know?  The article I’m currently referring to was in the Toronto section of the Saturday paper…a feature about the cafe Snakes & Lattes.”

The Response

Here’s the response she received:
“Thank you for your e-mail. For your reference not all articles that appeared on the print is available online.  Articles that does not appear online includes freelance writers and newswire service articles that we do not have an online license.
Sincerely,
Richard
Websupport@globeandmail.com
www.theglobeandmail.com”

The Conundrum

This is Canada’s National Newspaper, folks. This is one of the places we turn to as an authority on English language usage. It’s an image Toronto’s Globe and Mail has carefully nurtured for generations and it leaves the venerable institution looking rather tawdry that it cares so little about its readers’ responses, no matter how mundane they may be that they are schluffed off to someone whose language skills are basic at best – and apparently not checked by anyone..

There needs to be a bond

A newspaper – particularly a highly respected newspaper – is an institution and it has a certain responsibility to its readers, just as a public speaker has a responsibility to his or her audience, to make and maintain a personal connection. There needs to be a bond that can’t be outsourced to third world suppliers for the sake of squeezing an extra penny of profit for shareholders – if that bond is to be maintained.

Need a guest speaker?

If your group needs a skilled guest speaker or workshop leader, I’d like to help you. I provide a range of communications key note presentations and workshops. Please visit the presentations and workshops pages of this website and contact me to discuss how I can help you.

Need a presentation trainer?

Would you like help dealing with public speaking training and other communications issues? If so, please contact me to discuss my public speaking training programs. I provide one-on-one presentation training and group public speaking training sessions that provide tools to develop your public speaking skills. Contact me today!

About Thomas Moss

Thomas Moss is a speaker, writer and coach who provides business communications services, primarily in the Greater Toronto Area, including Oshawa, Whitby, Ajax, Pickering, Markham, Richmond Hill, Newmarket, Vaughan, Brampton and Mississauga. Service is also available outside of the GTA.

Ignatieff’s presentation style is improving

While Canadian Opposition Leader Michael Ignatieff remains the butt of comedians’ jokes for his aristocratic bearing, I think he deserves marks for getting his presentation style together – finally.

He changed his presentation style

Ignatieff, whose intellect and association with academe has separated him from common Canadians, struggled through his first year as the Leader of the Opposition to make a connection with average Canadians. But his bus tour this past summer went a long way toward softening his image as a cold, aloof elitist who was just going through the motions of caring about average people. The tour was a carefully planned political strategy designed to connect the leader with the voters and it might have failed if Ignatieff himself hadn’t changed his presentation style.

He showed his personality

And what he did was very simple: he acted like himself instead of someone else’s vision of how he should look, talk and act. He ignored his advisors, let his hair down, took the tie off and talked to people as one concerned Canadian to another instead of a snob who was controlled by party mandarins in Toronto. And it worked like a charm. While his official approval rating with voters remained about the same, those who took the trouble to meet him in person were impressed with his presentation style and his personality. And those individuals were the people the Liberal Party were targeting with this tour. Because they could help lay the fabric for a future election campaign. And even those who could never support him in an election came away with a positive impression.

He showed his humanity

All of this came about because Ignatieff stopped using prepared texts for every statement he made and he let his own instinct override his advisors; he showed his humanity. And showing humanity virtually always makes a connection. Now, obviously if he were commenting on a crisis he’d be wise to stick to the script and, as anyone in public life knows, it would be necessary for him to be aware of what he was saying and how his words could be interpreted at all times. It’s a skilled politician who can show feelings while controlling the message, which is why so many of them hide behind prepared texts.

You can do what he did

You may not be running for office but, when it’s your turn to get up and speak, I suggest that you consider your presentation style. Personally, I like to work with point form notes and let my instinct decide how I should get them across. You may want to try that to see if your presentations feel more spontaneous for both you and your audience. You may just find that you make a much stronger connection.

Need a guest speaker?

If your group needs a skilled guest speaker or workshop leader, I’d like to help you. I provide a range of communications key note presentations and workshops. Please visit the presentations and workshops pages of this website and contact me to discuss how I can help you.

Need a presentation trainer?

Would you like help dealing with public speaking training and other communications issues? If so, please contact me to discuss my public speaking training programs. I provide one-on-one presentation training and group public speaking training sessions that provide tools to develop your public speaking skills. Contact me today!

About Thomas Moss

Thomas Moss is a speaker, writer and coach who provides business communications services, primarily in the Greater Toronto Area, including Oshawa, Whitby, Ajax, Pickering, Markham, Richmond Hill, Newmarket, Vaughan, Brampton and Mississauga. Service is also available outside of the GTA.

Robert Gignac embodies presentation style

Every once in a while I have the pleasure of introducing a very highly skilled speaker. Someone who not only brings passion to his presentation style but also a touch of the actor’s art that can enhance any presentation style. I’ll have that pleasure next month when I introduce Robert Gignac during my regular Meet Me Monday Morning program at the Markham campus of Toronto’s Seneca College.

A relaxed presentation style

Robert has a very relaxed presentation style that allows the unexpected things he does, standing on a chair to make a point, for example, to powerfully punctuate his talks. He’s spoken for me twice before and both times he was awesome. He holds an audience in the palm of his hand.

He lives his message

When Robert talks about wealth – his primary topic – he puts money in its place and eschews the theory that more is better. Instead, he tells us that better is better and he lives his message.  He could be much wealthier in terms of money but he prefers to live on less and enjoy life more than he would if he were obsessed with “getting to the next level” financially.

He shows his presentation style

There’s something else Robert does very well. He uses the power of video to sell himself and his presentation style on his website. If you go to http://www.taynac.com/videos.asp  you’ll find eight videos. Some are segments of live presentations to audiences; some are television interviews. Some are pretty decent technical quality and some aren’t. But the important point is they’re there. Meeting planners and others who may be interested in hiring him can actually see his presentation style.

I like his attitude

I’m very impressed with Robert. I like his attitude, I like his message and I really like his presentation style. If you’d like to attend the session he’s doing for me on September 20 in Markham, please contact me.

Need a guest speaker?

If your group needs a skilled guest speaker or workshop leader, I’d like to help you. I provide a range of communications key note presentations and workshops. Please visit the presentations and workshops pages of this website and contact me to discuss how I can help you.

Need a presentation trainer?

Would you like help dealing with public speaking training and other communications issues? If so, please contact me to discuss my public speaking training programs. I provide one-on-one presentation training and group public speaking training sessions that provide tools to develop your public speaking skills. Contact me today!

About Thomas Moss

Thomas Moss is a speaker, writer and coach who provides business communications services, primarily in the Greater Toronto Area, including Oshawa, Whitby, Ajax, Pickering, Markham, Richmond Hill, Newmarket, Vaughan, Brampton and Mississauga. Service is also available outside of the GTA.